The technology disruptions that have transformed other sectors of travel now loom over the aviation industry, threatening to destroy everything from profit margins to long-term relationships with customers. In order to survive, airlines will need to reimagine their relationship with customers and how they sell their own products, using technology to transform their business for a new era of fast-moving, customer-centric commerce.

This report examines:

  • The digital challenges facing the airlines.
  • Technical issues and competitors that threaten the airlines’ “connected commerce” future.
  • Designing the airline retailer of the future.

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