Follow along for updates on Skift Research reports. This monthly round-up will keep you abreast of the in-depth analysis and insights the Research team produces.
Ask Skift is built on more than a decade of Skift Research reports as well as Skift’s original reporting and industry-leading events – as well as public financial information.
Agentic AI could upend the travel industry. Understand the implications and potential for travel and hospitality organizations with the report Remapping Travel With Agentic AI.
In 2025, travel matured from a post-pandemic sprint into a disciplined, value-driven market that prioritizes experiences and revenue quality over just driving volumes. As growth shifts Eastward and geopolitics redefine travel corridors, the industry’s success in 2026 will depend on its ability to remain tech-agile and price-resilient in a volatile world.
Skift Research analysts contribute to a wide range of in-person and online events. Watch clips from the recent Skift Global Forum East, held in Abu Dhabi in October 2025.
The Skift Travel 200 combines the financial performance of nearly 200 travel companies worth more than a trillion dollars into a single number. The ST200 makes it easy to track travel industry performance for the first time ever.
Learn more about the ST200 by reading our full methodology.